Tuesday 17 November 2026 · Utrecht

Replacing Sitecore.

A Breakfast event

Every few years, the same question: carry on with Sitecore or replace it? Usually the next upgrade or licence renewal wins, because replacing feels too big and too uncertain. But if moving to XM Cloud is a replatforming anyway, why not look at the market first? Join us for breakfast with peers wrestling with the same question, practical stories from Sitecore projects and a customer case on moving to a modern headless CMS.

09:00 – 12:00 Utrecht, near Centraal station 2 sessions + breakouts + breakfast Language: Dutch
In partnership with Sanity

The sessions.

Two short sessions from practice. After that, the floor is yours.

Breakfast

Lessons from Sitecore projects

How big is replacing Sitecore really, and where do you start? Gert van Vliet and Gijs Edelbroek share what they run into in practice. Several sites on one platform. Backend logic built into the CMS. A .NET dependency that adds little to your website. And the question of whether to include a redesign or leave it out.

Sanity

Customer case: from Sitecore XM Cloud to Sanity

A large Dutch energy supplier is moving from Sitecore XM Cloud to Sanity. Sanity shows why that choice was made and how the migration is set up while the current sites keep running.

Together

Breakout sessions

In two rounds, you discuss a statement or open question in small groups of up to six people. Each round you sit with different people. Every group then shares its three main takeaways with the room.

A taste of the statements

A replatforming takes us two years. The technology is done in six months.
Business and IT never agree on when it is good enough. That is why Sitecore is still here.
We replace our CMS, and five years later we have the same problem on a new platform.

The speakers.

70+ years of combined experience with CMS selections, platform transitions and the organisations that have to work with them.

Gert van Vliet

Gert van Vliet

Lessons from Sitecore projects

Breakfast
Gijs Edelbroek

Gijs Edelbroek

Lessons from Sitecore projects

Breakfast
Michiel Tielemans

Michiel Tielemans

Opening and breakout sessions

Breakfast

Sanity

Customer case: from Sitecore XM Cloud to Sanity

Speakers to be announced soon

Sanity

Register if you recognise yourself in this.

For digital leads, CTOs, CIOs and CDOs at organisations on Sitecore. Even if the decision is not on the agenda yet: if you have been putting this choice off for years, you will get a lot out of hearing how others went about it. Now that AI puts new demands on your content platform, this is a good moment to make the call.

Please note: the event is held in Dutch.

  • Your organisation has moved from upgrade to upgrade for years, and the same question keeps coming back: carry on or replace

  • You are considering XM Cloud and wonder whether exploring the market makes just as much sense

  • Replacing feels so big that sticking with Sitecore seems the safe choice

  • So much depends on the platform that you are not sure where to start

  • You want to hear from peers how they approached the switch and what it involved

  • You want to know where to start when looking for a new vendor

Programme.

From breakfast to lunch in three hours.

09:00

Doors open with breakfast

Coffee, breakfast and introductions

09:30

Opening

Michiel Tielemans, with a short introduction of Breakfast and Sanity

Breakfast
09:45

Lessons from Sitecore projects

Gert van Vliet & Gijs Edelbroek

Breakfast
10:05

Short break

10:15

Customer case: from Sitecore XM Cloud to Sanity

A large Dutch energy supplier

Sanity
10:40

Breakout sessions

Two rounds in small groups, led by Michiel Tielemans

Breakfast
11:30

Networking and lunch

Catch up with the speakers and other attendees

12:00

End

Register.

Free attendance. Up to 25 places.

You will receive a confirmation email with a calendar invite. We only use your details for this event. See our privacy policy.

Practical information.

Location

Utrecht, within walking distance of Utrecht Centraal station. We will announce the exact venue soon. Attendees receive the address by email.

Date & time

Tuesday 17 November 2026, 09:00 – 12:00

Cost

Free, breakfast and lunch included

Public transport

Within walking distance of Utrecht Centraal station.

Who it's for

Digital leads, CTOs, CIOs and CDOs at organisations on Sitecore, Adobe Experience Manager or a similar legacy CMS. Up to 25 attendees.

Language

Dutch

Frequently asked questions.

Is attendance really free?
Yes. We only ask you to register, so we know how many people to arrange breakfast and lunch for.
Where exactly does the event take place?
In Utrecht, within walking distance of Utrecht Centraal station. We will announce the exact venue soon and email the address to everyone who has registered.
What language is the event in?
The event is held in Dutch.
Can I bring a colleague?
Yes. You can add a colleague directly in the registration form. You will both receive a confirmation with a calendar invite.
We have no concrete plans to replace Sitecore yet. Is this event for us?
Yes, especially then. Many organisations move from upgrade to upgrade without ever really answering the question. This morning helps you map out what replacing involves, before the next renewal or upgrade comes around.
We don't run on Sitecore. Is this event relevant for us?
If you run on Adobe Experience Manager or another legacy CMS, you are welcome. The questions around selection, migration and organisation are largely the same.
Is this a Sanity sales pitch?
No. Sanity is a partner of this event and shares a customer story. Breakfast is independent and does not sell licences or implementations. Most of the morning is about your questions and those of the other attendees.
What if I need to cancel?
No problem. Send an email to info@breakfastdigital.nl and we will give your spot to someone else.

We'd love to see you on 17 November.

A morning with peers wrestling with the same question. And a good breakfast.

Register for free